And how two key events in history changed the retail landscape forever. In the beginning There was a time, not so long ago, when retail life seemed pretty straightforward. Everyone had a place and everyone in their place. Not only that but retailers knew what they were measuring against and how that would be measured. […]
It seemed only a few years ago that the bike shop was going to disappear from our high streets. With retailers struggling to gain sales and attract footfall, the chances of achieving high sell through seemed to be slipping away faster than the integrity of professional cycling. Today we’ll look at ways in which cycle […]
“Goddammit Peter, we need someone with charisma — y’know, rally the troops, get people pumped to work in this place. That’s what’s going to fix sales”. “I disagree Kenny, we need a marketing whiz — its our public image thats the problem, no one wants to shop here any more”. “No no no, you’re all […]
