Customers have changed, never before have their expectations been so high, their access to shopping so easy. The ability for consumers to gather product information and pricing before entering the store has lead to the frustrating commonality of showrooming, with revenue often ending up in the hands of the online sellers.
89% of retailers will be arming sales associates with Mobile Tech within the next 3 years, based on a report by BRP Consulting. With the ever changing retail environment throwing up new challenges and obstacles for retailers to navigate, one constant trend has been the increased use of tech in our stores and retail spaces. […]
Made.com have officially shaken up the furniture world. The successful online retailer has embarked on a path of ‘bringing the online, offline’. Despite its huge successes on the web, Made.com is investing in bricks and mortar showrooms; an area of retail that has seen major struggles in recent times. So why are they doing this? […]
John Lewis is going all out for a summer of Experiential Retail. The UK retail giant has even invoked the thoughts and opinions of its customer base to come up with their National Treasures Summer Campaign. Their flagship store in Oxford Street London will see a rooftop installation of the ‘Gardeners Arms’ pub where shoppers […]
Using animated training to change Sales Associate behaviours in retail. It’s not what you say, it’s how you say it, right? Working with thousands of Sales Associates every day through specialist online training, Myagi has learnt that the only way to get across really important messages is to deliver them in a way that […]
Smart stores need smart sales associates to deliver on customer delight. This Retailnext webinar featuring Afua Giles, Director of Training for Sun and Ski, with Simon Turner, Co-founder of Myagi.com created an exciting discussion about the shift to experiential retail happening right now. With the arrival of smart retail store systems, the need for sales associates […]
It’s no secret that the global cycle industry has been struggling over the last few years. With some of the industries biggest retailers reporting continued declining sales and independants struggling to compete with online pricing, the trend to feel pessimistic has been hard to shake off. Yet the start of a new year seems to […]
“Goddammit Peter, we need someone with charisma — y’know, rally the troops, get people pumped to work in this place. That’s what’s going to fix sales”. “I disagree Kenny, we need a marketing whiz — its our public image thats the problem, no one wants to shop here any more”. “No no no, you’re all […]