If you are involved in retail in any capacity you will no doubt have heard the news coming out of the UK retail giant Next last week, admitting it had suffered one of toughest trading periods for 25 years. With annual profits falling just over 8% for the 12 month period ending January 28th, Next […]
The recent global exhibitions like ISPO and Outdoor Retailer are model villages, microcosms of the brand landscape we live in. What can be learned about the health of the citizens and culture when we take a look inside? If I had to sum it up in a couple of sentences? It’s a bright and […]
You’re probably bored of hearing about GDPR by now, so I’ll try and keep this brief! From receiving emails from companies you signed up to years ago desperate to keep hold of your data, to the panic you may have noticed in the marketing and data handling teams in your own business- GDPR has dominated […]
